Jesse James Garrett | UX Week 2009 | Adaptive Path from Adaptive Path on Vimeo.

Thanks Jesse for sharing this with us, it's really insightful

So this is how I started rethinking about the IA from the very beginning, mixing up IA main three aspects context, content & user.

What do I want the visitor to understand, what action I want him to take, what image I want to deliver to him and how this will work with the content I have, mixing this by the user needs, first who is the visitors what they wanted to see, what's make them happy.

Redesigning a site's UX sometimes is not enough, sometimes you have to go further and redesign the whole IA to get the UX design you desire, I think of UX as hospitality, if you imagined some stranger visiting a hotel lobby, how hospitable receptionists usually be, your home page is the same, you have to make it as hospitable and comfortable to users as possible, that's why I make up the comfortable home theme, most welcoming the visitors and inviting them to feel home.

Even in choosing the words, the first word in the new design is You while this kind of sites usually start with the word I , UX involves human psychology alot.

Thanks alot for your support, I hope you like the new design, and if you have any comments or you see any thing here as confusing or annoying, please leave your comments below.

Whether you call yourself a user experience consultant, web developer, or content strategist; whether you design customer flows, buttons, or brands; no matter what title you hold as a full- or part-time web professional, your work shapes our future and ought to command the world's respect. But we won't win that respect without understanding, and we can't hope for understanding without data and the knowledge it reluctantly yields to the patient hand and steady eye.

For the good of our profession, take the survey and promote it, it's really useful to all of us at the end.

Check the findings of 2008 survey.

Egypt will open the world's first Arabic language internet domain, its communications minister has said.

BBC NEWS - Egypt launches Arabic web domain

Why this step was delayed till now ? here's why

Last month, internet regulator Icann voted to allow non-Latin web addresses. Domain names can now be written in Arabic, Chinese and other scripts.

BBC News - Egypt launches Arabic web domain

I still don't know what will it exactly look like, we may learn about it the next few days hopefully but here is one example I found. http://حوراء.com, if anybody know other examples of Arabic domains please write it down in the comments

The big question is, Will we actually use this domains ? What is it's effect on SEO ? will it have any compatibility issues with different browsers or devices like mobiles etc..?

Toady after web 2.0 and after web standards is more familiar, alot of things has changed and a bunch of new standards and technologies are out there, Zeldman's 3rd edition of DWWS will cover most of those topics.

• Explore HTML 5, CSS3, and the future of markup.
• Learn how to put your content in front of the public and keep it there, regardless of how technologies and browsers may change in years to come.

The new mini site of the book, includes an embedded web font that work even on IE.

the Google Chrome Operating System. It's our attempt to re-think what operating systems should be

Introducing the Google Chrome OS

I expect a brilliant OS from Google as we always expect Google products in general.

The working environment is nice, it's the first time I work in such a big organization, the management here is not very organized, every project has more than one agency responsible for it, so you don't know exactly who you should talk to. but as long as you keep inside the borders of your agency it's OK.

About the life here that is the best part, the city is really nice the first thing that grabbed my attention is the clean roads, luxurious cars, tall towers. Every thing is delicious beside life here is not expensive.

Raw, Data, Now!

Fill a need

It also shows that web persons in Africa are more satisfied & get's more salary than Asia & South America.

A must read to the very last bit of it.

Findings from the ALA Survey, 2008

And check other Jeffrey ideas on his Big Think page

I'm really a big fan of him and I'm proud to consider myself one of his students.

Go check it and provide your feedback.